About
Personal Training & Group Fitness That Fits Your Life
Located in Frisco, Texas, Innovative Fitness helps you move better, feel stronger, and live healthier. Our certified coaches combine custom programming with accountability and a positive community to keep you progressing—no matter your starting point.
- Customized personal training focused on your goals and schedule.
- Holistic approach: strength, conditioning, mobility, and recovery.
- Fun, results-driven small group classes for all fitness levels.
Expect clear plans, supportive coaching, and sustainable results—from your first assessment through every milestone.






Services
What We Offer
Personal Training
One-on-one coaching with customized programming, progress tracking, and accountability.
Group Classes
High-energy, small-group sessions for strength, conditioning, and mobility—beginner to advanced.
Nutrition Coaching
Simple, sustainable guidance to fuel performance, support recovery, and reach body composition goals.
Athlete & Youth Training
Performance training to build speed, strength, and resilience for sport and life.
Conditioning & Endurance
Cardio-focused sessions to improve stamina, heart health, and overall fitness.
Injury Prevention & Recovery
Mobility, stability, and corrective work to move better and reduce risk.
Testimonials
What Our Members Say

Ashley P.
Member
The coaches at Innovative Fitness keep me motivated and consistent. I’m stronger and have more energy every week.

Daniel T.
Member
Great community and smart programming. The small group classes push me without feeling intimidating.

Olivia R.
Member
Nutrition coaching + training made a huge difference. I feel better, move better, and actually enjoy workouts now.

Marcus S.
Member
Coaches are attentive and knowledgeable. Scheduling is flexible and the programming is easy to stick with.
Meet the Team
Your Coaches & Support Crew

David Cruz
Head CoachLeads programming and personalized training for sustainable strength and performance.

Samantha Lee
Studio ManagerEnsures seamless scheduling, member support, and a welcoming studio experience.

Ryan Patel
Performance SpecialistFocuses on movement quality, mobility, and athletic development for all levels.

Jessica Wright
Nutrition CoachProvides practical nutrition strategies to support training, recovery, and lifestyle.